Salesforce unveiled AIforce at its Dreamforce conference in San Francisco on September 15, calling it the company’s biggest product announcement in years. The platform is designed as a live interface layer connecting Salesforce data, workflows and governance frameworks with external AI systems, allowing users to access Salesforce capabilities without remaining inside its traditional interface. AIforce launched with three components: Claudeforce, built with Anthropic’s Claude and placed in public beta with 37 prebuilt sales skills and a zero data retention policy; Slackforce, which brings Salesforce tools into Slack workflows; and Agentforce Coworker, an AI agent operating inside Salesforce’s Lightning interface. Agentforce Coworker recorded 100,000 activations during its first 35 days, while the broader Agentforce suite exceeded $1 billion in annual recurring revenue. Salesforce shares closed at $255.65 on September 15, up roughly 34% from the previous month. CEO Marc Benioff criticized Microsoft Copilot as "the new Clippy," arguing that it lacks reliable data grounding. Unlike Microsoft’s broad deployment of Copilot across its products, Salesforce is positioning AIforce as an open integration layer compatible with Claude, ChatGPT and other environments. The company is also emphasizing governance and zero data retention as trust features. Benioff rejected claims that AI will undermine existing SaaS structures, calling those narratives "crazy nonsense" and presenting AIforce as a new user-experience layer built on Salesforce’s existing systems.