The NFL has renewed multi-year partnerships with DraftKings and FanDuel and added Fanatics as a third sports betting partner ahead of the 2026 season. DraftKings and FanDuel have worked with the league since 2021, while the Fanatics agreement expands an existing relationship covering collectibles and official NFL merchandise. The partners will promote online and retail sports betting, provide access to real-time statistics and appear at the Super Bowl, NFL draft and other league events, with integrations across NFL-owned digital media properties. They also agreed to support responsible gaming initiatives, prohibit objectionable wagers tied to officiating and injuries, and collaborate with the NFL on the types of bets offered. Financial terms were not disclosed. The previous agreements with DraftKings, FanDuel and Caesars Sportsbook expired in March. The American Gaming Association estimated that Americans wagered $30 billion on the 2025 NFL season through legal sportsbooks. DraftKings remains the NFL's official partner for daily fantasy sports, a role it has held since 2019, while Fanatics becomes the NFL's official online casino marketing partner. The season begins on Sept. 9, when defending champion Seattle Seahawks host the New England Patriots in a Super Bowl LX rematch.