Strive Inc. CEO Matt Cole announced plans to buy another 1,100 Bitcoin ahead of a scheduled September 8 purchase, extending an aggressive accumulation campaign. The Nasdaq-listed company held 23,156 BTC in late August, making it the fifth-largest Bitcoin treasury among publicly traded companies. Strive held roughly 5,000 BTC in fall 2025 and bought more than 3,000 BTC in August alone, including purchases of 1,110 BTC at approximately $73,409 per coin and 1,800 BTC at roughly $79,431 each. The upcoming purchase would lift holdings above 24,000 BTC, already exceeding Cole's stated goal of 20,000 BTC by year-end 2026. Cole has referenced potential acquisitions that could take the total well beyond that target but has not announced a revised figure. Strive finances purchases through ASST common shares and SATA preferred stock, maintaining what it describes as a near debt-free balance sheet. Cash reserves fund preferred-stock dividends, while common shareholders receive the company's Bitcoin exposure. Cole has also discussed BTC yield and amplification ratios, which measure how equity issuance translates into Bitcoin accumulation per share.