First Lady Melania Trump launched Imperia, a forum and network for female CEOs, during an appearance at the New York Stock Exchange with NYSE president Lynn Martin. Her speech focused on women’s economic influence and urged a shift from mentorship toward ownership of businesses, equity, real estate, investment assets, ideas and intellectual property. The initiative comes as President Trump’s executive orders targeting DEI (diversity, equity and inclusion) have affected organizations supporting women in technology and business. AMD CEO Lisa Su and Fox Business anchor Liz Claman joined Trump briefly for a question-and-answer session. Su later said she welcomed the first lady’s initiative to give children access to AI tools, while noting that AMD had become the first company led by a female CEO to exceed a $1 trillion market capitalization.