The company plans to expand laptop manufacturing in India, with locally made devices expected to account for around 30% of its India sales this year.
ASUS plans to expand laptop manufacturing in India through Dixon, aiming for locally manufactured laptops to make up around 30% of its India sales this year. The move points to a deeper push into domestic production in one of the company’s key growth markets, as electronics brands increase local assembly to serve demand and align supply chains more closely with the market.