
The funding and strategic partnerships could strengthen the sports prediction app’s push beyond event forecasting and increase competition with traditional sportsbooks.
Onyx Odds has raised $20 million in a funding round led by Payward, the parent company of crypto exchange Kraken. Axios reported the sports prediction app was valued at about $220 million post-money in the deal. The new capital comes as the company moves beyond sports event prediction and expands into other trading products, signaling a push to widen its market beyond its original niche. The funding boost and strategic partnerships could also reshape the prediction market landscape and challenge the dominance of traditional sportsbooks.