The Lucky Strike and Kent maker is also shifting about 3,500 roles to outsourcing partners including Accenture as it works to lower costs and streamline operations.
British American Tobacco plans to eliminate about 5,500 jobs by the end of the year, equivalent to nearly a fifth of its global workforce when combined with roughly 3,500 roles already transferred to outsourcing partners such as Accenture. The cigarette maker, known for brands including Lucky Strike and Kent, said the moves are part of a broader effort to reduce costs and simplify its operations. The company employs 47,000 people worldwide, according to its website.