Ripple and Kansas Athletics unveiled a multi-year partnership that will place the XRP brand on Jayhawk uniforms across all University of Kansas sports teams. Ripple described the arrangement as the first cryptocurrency sponsorship to appear on the jersey of a major college athletics program. Kansas Athletics framed the deal as a shared commitment to innovation and excellence, while Ripple CEO Brad Garlinghouse, a University of Kansas alumnus, said the announcement brought together his professional work and personal connection to his alma mater. The athletic department oversees programs that include venues such as David Booth Kansas Memorial Stadium and Allen Fieldhouse, extending XRP branding into one of the most prominent programs in U.S. college sports.