X said it will replace its Creator Revenue Sharing system with an Original Content Rewards Program from September 8, ending earnings under the current model on September 7 as it tries to shift payouts away from copied posts and engagement farming. New sign-ups for the old program stopped on August 7, while existing participants will still receive payments on August 14 and 28 and a final payout around September 11; applicants for the new system must be at least 18, live in an eligible country, keep an account in good standing, subscribe to a qualifying Premium plan, have at least 500 verified followers and generate 500,000 home-timeline impressions from verified users over 90 days. X said approved creators will be paid based on qualified unique impressions from X Premium, Premium Plus and Premium Business subscribers, and that eligible material can include original reporting and analysis, self-created photos and videos, memes or graphics, and commentary that adds meaningful original value, while copied, re-uploaded or untransformed posts will not qualify. The move follows April efforts to cut payments to aggregators and clickbait accounts, some of which Musk later softened after backlash.