Prime Video commits more than $2 billion to Latin America from 2027 to 2030

Amazon.com's Prime Video plans to invest more than $2 billion in Latin America between 2027 and 2030, its largest strategic capital commitment in the region. The initiative covers Mexico, Brazil, Argentina, Colombia and Chile, with more than 25 new titles scheduled for 2027 and the local-original slate set to more than double compared with 2026. Amazon MGM Studios will produce scripted series, films and unscripted formats, including new and returning shows such as "La Oficina," "Tremembé," "Menem" and "Marília." Prime Video's sports expansion includes more than 200 NBA games per season in Brazil and Mexico, the league's first availability on the service in Argentina, Colombia and Chile, and 38 Mexico National Team home matches over four years beginning in September. Engagement reached more than 20 million Latin American households in 2026, exceeding the platform's total sports audience for all of 2025. Amazon will also launch third-party channel subscriptions, rentals and purchases in additional markets while investing in production infrastructure and technical talent in Brazil and Mexico.

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