JPYC aims to capture 60% to 70% of the yen stablecoin issuance market by 2030, as global stablecoin issuance could reach as much as $4 trillion. Shota Saito, JPYC’s head of business development and marketing, said the company’s more than four years of operating experience, anti-money laundering and countering the financing of terrorism systems, prepaid payment business and sustained communication with Japan’s Financial Services Agency helped it become Japan’s first yen stablecoin issuer. He said Japan’s support for financial innovation and startup growth allowed non-bank companies to enter the market before incumbent financial institutions, producing multiple issuance models including funds transfer service and trust-based structures. JPYC issued its yen stablecoin in October 2025 after building multichain infrastructure and regulatory systems. Saito said yen stablecoins could support instant settlement, funding in a low-interest-rate currency and cross-border payments, including direct exchanges with a future Korean won stablecoin. He also cited JPYC’s use for Olive Young gift certificates through Unify, a stablecoin super app operated by Kaia and LINE NEXT. Japan’s approach is now informing South Korea’s debate over whether startups and other non-bank companies should be allowed to issue won-denominated stablecoins.