Apple is eliminating more than 200 roles across teams working on Siri, Vision Pro and related software, including about 100 positions in the Vision Pro division and another 100 in Siri and software. The company is largely closing the headset’s gaming-focused team, reducing immersive-video staff and reorganizing its Intelligent Systems Experience group as it builds a new AI-powered Siri architecture. Vision Pro and visionOS will continue, but Apple is prioritizing smart glasses without immersive video or advanced gaming and is considering another Vision Pro model as early as the end of 2028. The restructuring follows weak mass-market adoption of the $3,699 headset, with estimated sales dropping to 45,000 units, and reflects a broader shift toward lighter AI wearables. Apple confirmed the cuts, saying it was looking to evolve its business to deliver the best experiences for its users, while attempting to fix its AI position amid a memory shortage that has increased production costs. The company raised prices on Macs and iPads earlier this summer, introduced a leasing plan for major hardware, and is suing OpenAI over trade theft.