Prospect Markets finalizes U.S. sports prediction-market deal for Q3 2026 launch

  • Prospect Markets finalized a U.S. event-contract distribution deal on September 1, 2026.
  • Prospect Brokerage USA will distribute contracts from OG Prediction Markets and Crypto.com.
  • The platform targets a third-quarter 2026 launch ahead of NFL and NBA seasons.

Prospect Prediction Markets Inc. finalized a definitive agreement on September 1, 2026, allowing its U.S. subsidiary, Prospect Brokerage USA LLC, to distribute event contracts from OG Prediction Markets and Crypto.com. Prospect Brokerage will operate as a registered introducing broker under Commodity Futures Trading Commission oversight, plugging into existing regulated derivatives infrastructure rather than building a licensed exchange from scratch. The company is targeting a third-quarter 2026 launch timed ahead of the NFL and NBA seasons, when sports trading volume typically peaks. OG Prediction Markets, which launched in New York in June 2026 with NBA player OG Anunoby as ambassador, supplies the underlying platform and contracts, with Crypto.com also part of the distribution arrangement. Earlier planning referenced Crypto.com units including CDNA as a designated contract market for event contracts and OG Broker as a futures commission merchant for related services, keeping activity within the U.S. derivatives framework subject to state-level limits. CEO Johnny Chen called the signed deal pivotal for user onboarding and revenue during major sporting events. It follows a July 2026 letter of intent and comes after Prospect terminated a legacy AI services agreement that month to focus resources on the U.S. entry. The company estimates an addressable opportunity above $1 trillion in annual U.S. market trading volume as its own broader-market projection. Monthly volumes across major prediction platforms rose from below $5 billion in September 2025 to about $25.7 billion in May 2026 and above $50 billion by June 2026, with sports contracts about 85% of leading-platform activity. Bernstein projects global prediction-market volume at about $240 billion in 2026 and potentially more than $1 trillion by 2030, after Kalshi’s 2024 legal win helped open federally regulated sports event contracts to new entrants.

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