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Whole Foods CEO says retailer has held lowest-price title since 2017

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  • Whole Foods CEO Jason Buechel defended the retailer against pricing criticism.
  • Since 2017, Whole Foods has been named the lowest-priced U.S. retailer every year, Buechel says.
  • The Power Players interview features Buechel's in-store pricing comparisons and a full video link.
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