Binance will list MarsCoin (MARSCOIN) on Sept. 4, 2026, at 13:00 UTC with USDT, USDC and TRY spot pairs, while expanding support for the BNB Chain meme token across Simple Earn, Buy Crypto, Convert, Margin, VIP Loan and Portfolio Margin. Flexible MARSCOIN products will open for subscription, while users will be able to purchase the token using Visa, Mastercard, Google Pay, Apple Pay or account balances and convert it against assets including BTC and USDT without fees. Binance Margin will add MARSCOIN as a borrowable asset and support isolated and cross-margin MARSCOIN/USDT and MARSCOIN/USDC trading. The services are unavailable to users in the EEA. The token previously appeared on Binance Alpha, received a USDS-margined perpetual futures contract with up to 20x leverage, and rose more than 73% in the 24 hours after the spot-listing announcement, briefly exceeding a $170 million market capitalization. Binance will apply its Seed Tag, which requires periodic risk quizzes for trading access.