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Azoma outlines agentic commerce strategy as AI shopping targets 90% of B2B purchases by 2028

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  • Azoma outlined capabilities brands should seek in agentic commerce optimisation platforms.
  • Gartner projects 90% of B2B purchases over $15 trillion will flow through AI exchanges by 2028.
  • Azoma says its platform covers ChatGPT, Gemini, AI Overviews, Perplexity, Rufus, Alexa and Sparky.
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