FOTON to unveil European strategy at IAA Transportation on Sept. 14

  • FOTON will present a European strategy and new vehicles at IAA Transportation in Hannover.
  • FOTON exported 149,000 units from January through August 2026, up 44.3% year on year.
  • FOTON has ranked first among Chinese commercial-vehicle exporters for 15 consecutive years.

FOTON will present a new European strategy at IAA Transportation in Hannover on September 14, alongside the global delivery of its 13-millionth vehicle and the overseas debut of the CAVAN BEACON. The intelligent heavy truck supports both battery-electric and hydrogen fuel-cell powertrains. The company says its Globalization 3.0 strategy has expanded beyond product exports to include technology, manufacturing, supply chains and service ecosystems. FOTON exported 149,000 vehicles from January through August 2026, up 44.3% year on year, and has ranked first among Chinese commercial-vehicle exporters for 15 consecutive years. Its European infrastructure includes a Regional Parts Distribution Centre in Unna, Germany, supporting a 24-hour parts system alongside global hubs, sales outlets and service points.

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