Lululemon Athletica shares closed at $100.61 on Friday, down 17.38% in one session and about 80% below their December 2023 peak of $511.29. The Nasdaq-listed sportswear retailer has cut its 2026 sales forecast three times, lowering it from $11.35 billion in March to $10.35 billion. Second-quarter revenue fell 4% to $2.4 billion and comparable sales declined 9%, while an earlier report cited an 8% decline in Americas revenue and a 12% drop in same-store sales. Lululemon expects third-quarter sales to fall another 10% to 11%. Founder Chip Wilson and his wife, Shannon "Summer" Wilson, filed for divorce after more than two decades of marriage, initiating a family case in the Supreme Court of British Columbia in April. Wilson and connected entities held 9.9 million shares, or 8.7% of the company, according to a May securities filing. New chief executive Heidi O’Neill starts this week.