Nike has entered the Solana ecosystem through the Sunrise initiative, bringing tokenized exposure to the sportswear company’s shares to the blockchain. The NKE token was created and launched on September 8, 2026, issued by Backpack Securities and made available through Sunrise and several Solana applications. The listing gives crypto-native investors another way to access traditional equity markets while keeping trading and settlement connected to blockchain infrastructure. It comes as Solana expands its market for tokenized real-world assets: tokenized-equity supply on the network reached a weekly record of $465 million in August, while Raydium surpassed $4 billion in cumulative tokenized-stock volume. Backpack Securities has also listed companies including SpaceX, Micron, SanDisk, Robinhood and Intel through Sunrise, with some products supporting trading outside conventional market hours. Nike’s recognizable brand gives greater visibility to Solana’s effort to develop onchain markets for stocks, ETFs and other financial products.