Sapporo shifts Canadian beer production to US after 50% tariff

  • Sapporo will shift non-alcoholic beer production from Canada to the United States.
  • 50% tariff on Canadian beer took effect Tuesday, increasing cross-border shipping costs.
  • Sapporo plans to invest up to ¥400bn by 2030, with 30% for overseas markets.

Sapporo will move production of non-alcoholic beer for US customers from Canada to the United States by the first half of 2027 after a 50% tariff on Canadian beer took effect Tuesday. Chief strategy officer Rieko Shofu called tariffs "something out of our control" and said the company would "move ahead with local production," Bloomberg reported. Sapporo is considering adding capacity on the US West Coast through a new brewery, an acquisition or a partnership with a third-party manufacturer. The move will affect its Canadian subsidiary, Sleeman Breweries, while supporting the US market, one of Sapporo's most important overseas markets. The company says its flagship Sapporo brand is the best-selling Asian beer brand in the United States. Sapporo plans to invest up to ¥400bn ($2.6bn) by 2030 to expand overseas and increase profits, with about 30% allocated to overseas markets. It also announced a partnership with Danish brewer Carlsberg in July to expand in Southeast Asia. The decision comes as new US tariffs on dozens of trading partners, including Canada, increase costs for companies dependent on cross-border supply chains. Sapporo did not immediately respond to the BBC's request for comment.

The information on this website is generated using AI and we cannot guarantee its accuracy. Please use it as reference information only.
Sapporo shifts Canadian beer production to US after 50% tariff - CoinPost Terminal