OpenAI is expanding its work with Samsung Electronics on next-generation chip research and production, alongside Samsung's large-scale corporate use of ChatGPT and a wider push to secure advanced AI memory supply. Harrison Kim, General Manager of OpenAI Korea, said the chip effort was among the companies' areas of greatest progress, while declining to disclose further details. Samsung employees in South Korea and overseas use ChatGPT in research and development, marketing and sales. OpenAI said ChatGPT Enterprise users across South Korean businesses and institutions had grown about 28-fold by late August from a year earlier, and South Korea had more paying ChatGPT subscribers than any country outside the United States as of late last year. Samsung and SK Hynix signed letters of intent last year to supply memory chips for OpenAI's Stargate data-center project. OpenAI's custom AI chip Jalapeno, developed with Broadcom for AI inference and set to be manufactured by TSMC, adds to its hardware strategy. Samsung has also distributed HBM4E memory samples to major global customers, while its Device eXperience employees received approval in June to use ChatGPT, Gemini and Claude for daily work. OpenAI expects AI adoption to accelerate after the September 4 launch of GPT-6 Astra.