Dee Goens, Zora's co-founder and former COO, has become CEO as Jacob Samuel Horne leaves the company after serving as CEO for more than six years. Goens said Zora plans ZORA token buybacks, holder rewards and renewed community incentives, though it has not disclosed their size, funding source, timetable or mechanism. Zora has reduced its workforce to fewer than 10 people and is using AI agents for Slack workflows, code writing and incident response. The platform has expanded token issuance to Robinhood Chain and Solana, enabled cross-chain trading across Robinhood Chain, Solana and BNB Chain, and introduced Custom Pairs, which has created more than 4,000 trading pairs. Zora is seeking to expand social trading and on-chain markets, with a focus on mobile products and aligning its business more closely with ZORA holders.