Noise has raised a $5.5 million seed round led by Capital Midwest, M25 and Girshin Robotics, bringing its total funding to $7.2 million. The platform connects brands with creators, including people without established followings, and pays them based on video views rather than flat fees. Brands submit campaign briefs and budgets, while Noise manages creator recruitment, relationships and payments across TikTok, Instagram, Facebook and YouTube. Founded in 2025 by Diego Kafie, Stu Feldt and Nic Weber after their work on Playbite, Noise says it now has 1.5 million creators. The company is initially serving mobile apps and other budget-conscious customers, and plans to use the new capital for hiring and product development. Its Organic-to-Ads program lets brands convert creator-made videos into paid advertisements on Meta and TikTok.