Dong Mingzhu steps down from fourth Gree subsidiary role as Zhang Xinglei takes broader channel mandate

  • Dong Mingzhu left Gree E-Commerce as legal representative and executive director.
  • Zhang Xinglei now leads the subsidiary and Gree’s regional digital technology companies.
  • Gree disclosed 28 regional digital technology companies across its 2024 and 2025 annual reports.

Dong Mingzhu has relinquished her positions as legal representative and executive director of Gree E-Commerce Co., Ltd., with Zhang Xinglei becoming legal representative, director and manager responsible for the company’s affairs. The change was completed on September 16. Gree E-Commerce, established in November 2019 with registered capital of 100 million yuan (approximately $14.9 million), is wholly owned by Gree Electric and covers internet sales, domestic trade agency services and special equipment sales. The move is at least the fourth subsidiary-level management handover involving Dong since June 2025, following changes at businesses focused on integrated circuits, electronic components and prepared-food equipment. Zhang’s expanded responsibilities also include Gree’s network of regional digital technology companies, which grew to 28 newly established entities disclosed in the company’s 2024 and 2025 annual reports. Gree continues operating online and offline channels associated with Dong’s name, while its 2026 interim report lists Dong as chairwoman and Zhang Wei as director and president of the parent company. The reshuffle comes as Gree reported first-half revenue of 89.398 billion yuan, down 8.15% year-on-year, and net profit attributable to shareholders of 13.278 billion yuan, down 7.87%.

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