South Korea's Ministry of Agriculture, Food and Rural Affairs and Ministry of Science and ICT have launched a pilot of Smart Shopping Map in five cities. The location-based application displays fresh agricultural and livestock prices and discount promotions from nearby participating stores, while also offering AI chat-linked recipe recommendations and guidance on where to buy ingredients. The service is the first deliverable of the science ministry's AI 10 Major Livelihood Projects. A new Agricultural and Livestock Price Information Council, bringing together government, the app developer, retailers and consumer groups, will oversee cooperation and improvements. The government plans to use pilot feedback to expand participating retailers, improve price accuracy and real-time updates, and pursue nationwide commercialization in the second half of next year, although the initial number of participating stores could limit the comparison service's effectiveness.