MARA Holdings shares rose approximately 5% Monday to about $13.90 as Bitcoin moved above $85,000, reaching its strongest level since January and lifting cryptocurrency-related stocks. The advance extended MARA’s 8.3% gain on Friday and reflects both Bitcoin’s renewed strength and increased attention to the company’s shift toward artificial-intelligence data centers and high-performance computing. Because MARA generates most of its revenue from Bitcoin mining and holds Bitcoin on its balance sheet, its stock tends to move closely with the cryptocurrency. Higher Bitcoin prices can improve mining profitability while fixed costs such as electricity, equipment depreciation and facility expenses remain comparatively stable. H.C. Wainwright initiated coverage with a Buy rating and a $20 price objective, highlighting MARA’s collaboration with Starwood Capital and its proposed acquisition of Long Ridge Energy as potential foundations for AI infrastructure expansion. Morgan Stanley raised its target to $11 from $6 but maintained a bearish outlook, while J.P. Morgan kept an $11 price objective and has questioned MARA’s ability to convert mining facilities for data-center use. The differing views underscore uncertainty over whether the AI strategy can create lasting value, particularly given its capital, power, leasing and execution requirements.