Brazil Betting Ban Puts $200 Million Club Sponsorships at Risk

  • Brazil signed a measure banning fixed-odds betting and online casino operations, promotion, intermediation and advertising.
  • Betting sponsorships generated about US$200 million, or 34% of Brazilian clubs’ commercial revenue in 2025.
  • Users must withdraw balances by Oct. 5, licensed platforms must close by Oct. 6, and the Senate has 120 days to act.

Brazilian President Luiz Inacio Lula da Silva signed Temporary Measure No. 1394 on Sept. 25, immediately prohibiting fixed-odds sports betting and online casino operations, promotion, intermediation and advertising, including by offshore platforms serving Brazilian users. The measure threatens Brazilian football clubs that received about US$200 million, or 34% of their commercial revenue in 2025, from betting sponsorships; 14 of the 20 Brasileirao clubs list betting companies as their main sponsors. New deposits were banned immediately, users must withdraw balances by 11:59 p.m. on Oct. 5, and licensed websites and applications must close at midnight on Oct. 6, while the Senate has 120 days to decide whether to convert the measure into law.

The information on this website is generated using AI and we cannot guarantee its accuracy. Please use it as reference information only.