H.I.G. Capital sells Pinalli to Borletti Group

  • H.I.G. Capital completed the sale of Pinalli to Borletti Group.
  • Pinalli increased its store network from 63 to 108 locations.
  • Pinalli generated €197 million in revenue during 2025.

H.I.G. Capital has completed the sale of its portfolio company Pinalli to Borletti Group. Pinalli, founded in 1984 in Fiorenzuola d’Arda, Italy, operates 108 beauty stores and an e-commerce platform, and has more than one million loyalty-program members. Since H.I.G. acquired a majority stake in February 2023, the company expanded its store network, rebranded, broadened its product assortment, launched a private-label range, and upgraded its physical and digital customer experience. Pinalli generated €197 million in revenue in 2025. Borletti said it plans to support further investment in network expansion, digital capabilities and customer experience.

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