The New York Times, Agence France-Presse and The Economist were among more than 40 organizations joining the Standards for Publisher Usage Rights, or SPUR, coalition on Oct. 12, 2026, lifting membership above 80 organizations in more than 20 countries. Launched in February 2026, the group is developing shared standards and licensing frameworks intended to help publishers monitor AI use of their content and seek compensation. SPUR finalized its Content Telemetry Standard around Oct. 2 after issuing a draft in June, covering AI systems' retrieval of articles and citation of sources. The expansion comes as publishers pursue copyright claims against AI companies and face shrinking referral traffic as AI-generated search answers reduce click-throughs. Google organic-search referrals to more than 2,500 news sites fell 33% between November 2024 and November 2025.