Volkswagen weighs first U.S. pickup in 40 years as automakers chase high-margin buyers
AI Summary- Volkswagen is considering producing its first American pickup in 40 years.
- $50,000 is roughly the current price of a new vehicle, with one-fifth of buyers paying over $1,000 monthly.
- Hyundai CEO José Muñoz said the automaker is tailoring new models for American drivers.