
The NFT project is widening its physical retail push after launching its first TCG card game at Target last month and expanding Vibes Series 3 across the retailer’s omnichannel network.
Pudgy Penguins said Pengu plush toys are now available in the toy sections of all Target stores in the United States, extending the NFT project’s push into mainstream retail. The rollout follows last month’s Target launch of Pudgy Penguins’ first TCG (trading card game) product and builds on an earlier expansion that placed its Vibes Series 3 trading cards across the U.S. retailer’s omnichannel sales network. The move underscores how crypto-native brands are using consumer merchandise and big-box distribution to broaden reach beyond digital collectibles.