Elon Musk had called the pickup Tesla’s “best product ever” and forecast 250,000 sales a year, but its first full year fell far short.
Tesla’s Cybertruck sold roughly one-sixth of Elon Musk’s projected 250,000 annual volume in its first full year, underscoring a wide gap between the chief executive’s earlier expectations and market demand. Musk had described the vehicle as Tesla’s “best product ever” and predicted yearly sales of 250,000 units, but the post says the model reached only a fraction of that mark. The shortfall matters because vehicle launches are often judged against management production and demand targets, especially for a high-profile model positioned as a major growth driver.