Polymarket's ATP Tour deal adds exclusive category streaming rights and official Sportradar-distributed data for about 20,000 matches, contrasting with its separate U.S.-only Serie A branding-and-data partnership that excludes streaming.
Polymarket said it has become the Official Prediction Market Provider of the ATP Tour under an agreement with Tennis Data Innovations, the joint venture that manages official ATP Tour and ATP Challenger Tour data and streaming rights. The ATP arrangement gives Polymarket exclusive streaming rights within the prediction market category and lets registered U.S. users watch live ATP matches alongside related markets, using official real-time match data and odds distributed by Sportradar for timely settlements and integrity services. The rights span about 20,000 matches per ATP season, including main draw and qualifying singles and doubles, across events such as Indian Wells, the Miami Open, the Cincinnati Open and the Nitto ATP Finals. Separately, Polymarket also signed a multiyear exclusive U.S. prediction market partnership with Serie A around May 14, 2026 that provides branding, logos and Genius Sports data feeds but does not include video distribution or streaming rights.