Trump Media and Technology Group Plans $3 Billion Raise for Bitcoin Purchases

Trump Media raises $2.5 billion through stock and convertible notes, positioning Bitcoin as a core asset in its treasury amid market volatility.

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Summary

Trump Media and Technology Group (TMTG) has successfully raised $2.5 billion from institutional investors, including $1.5 billion in common stock and $1 billion in convertible notes. This funding aims to establish Bitcoin as a primary asset in the company’s treasury. Despite this significant capital raise, TMTG's shares fell 10% following the announcement. The company plans to store its Bitcoin with Anchorage Digital and Crypto.com, reflecting a broader trend among businesses converting to Bitcoin-heavy portfolios.

Terms & Concepts
  • Bitcoin treasury: A corporate strategy where companies hold Bitcoin as a primary reserve asset on their balance sheet, similar to cash or gold reserves.
  • Convertible bonds: Debt securities that can be converted into a predetermined number of company shares, offering potential upside to bondholders if the company's stock price rises.