The Base App replaces the Coinbase Wallet, integrating trading, payments, and social features to attract a wider audience beyond traditional crypto users.
Coinbase has launched the Base App, replacing its existing wallet with a multifunctional platform that includes trading, payments, messaging, and social media capabilities. Built on the Base blockchain, the app aims to reach consumers beyond crypto enthusiasts and introduces features like Base Account for identity verification and Base Pay for USDC transactions. The initiative aligns with Coinbase's strategy to diversify its revenue streams and enhance user engagement in the crypto economy.