
Asset Entities merges with Strive Enterprises, forming Strive, Inc. with a focus on a large-scale Bitcoin acquisition strategy and substantial funding.
Asset Entities has approved a merger with Strive Enterprises to pivot into a Bitcoin treasury company. The merger aims to raise $1.5 billion to acquire up to 13,450 BTC. The new entity, Strive, Inc., will continue trading under the ASST ticker. CEO Matt Cole will lead the firm, focusing on Bitcoin accumulation and financial strategies to enhance shareholder value.