Shein Opens Supply Chain Access to External Fashion Brands

The fast-fashion retailer enables other brands to use its supply network in a bid to drive further business expansion.

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Terms & Concepts
  • Supply Chain: A network of organizations, people, activities, information, and resources involved in producing and delivering a product to the end customer.
  • Fast Fashion: A retail strategy that quickly brings affordable, trend-responsive clothing to market, often by optimizing supply chain efficiency.