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Coty Considers Selling CoverGirl Amid Shift to Perfume Focus

The U.S. cosmetics company is reviewing potential divestitures as it realigns business strategy toward the fragrance market.

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Terms & Concepts
  • Divestiture: The process of a company selling off subsidiaries, brands, or assets to focus on core business areas.
  • Strategic Focus Shift: A deliberate change in a company's primary area of investment and operational emphasis to align with market opportunities.