Mattel Partners with OpenAI to Develop AI Video App ‘Sora 2’

U.S. toy company Mattel teams up with OpenAI to create an AI-driven video application aimed at expanding digital innovation.

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Terms & Concepts
  • AI-powered video application: A software tool that utilizes artificial intelligence to generate, edit, or enhance video content automatically.
  • OpenAI: An artificial intelligence research and deployment company known for developing advanced AI models and tools.
  • Sora 2: The planned second-generation AI video application resulting from the partnership between Mattel and OpenAI.