NHL Signs Licensing Deal with Kalshi and Polymarket
The NHL’s partnership with prediction market platforms coincides with record $2 billion weekly trading volumes, driven largely by sports-related activity.
The National Hockey League’s multiyear licensing deals with Kalshi and Polymarket allow the use of official NHL branding in non-sportsbook prediction markets. This development comes as global prediction markets reach a record $2 billion in weekly volume, led by sports activity. Kalshi, regulated by the U.S. Commodity Futures Trading Commission, offers event contracts nationwide, while blockchain-based Polymarket is relaunching domestically backed by Intercontinental Exchange’s investment. The agreements position these platforms in direct competition with traditional sportsbooks at a time when sports-related trading is fueling market growth.
- Prediction Market: A platform where participants trade contracts based on future event outcomes, with prices reflecting collective market expectations.
- Kalshi: A regulated CFTC-approved exchange for trading event contracts, offering markets nationwide.
- Polymarket: A blockchain-based prediction market platform facilitating decentralized event outcome trading.