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China’s BYD Expands Kei Electric Vehicle Offerings in Japan

The automaker begins a large-scale rollout of kei EVs in Japan amid cautious responses from government officials and domestic industry.

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Terms & Concepts
  • Kei Electric Vehicle (Kei EV): A small, lightweight electric car conforming to Japan’s kei car regulations, offering lower taxes and insurance costs.
  • BYD: A Chinese automaker specializing in electric vehicles and batteries, expanding globally with a range of EV products.