Self Secures $9 Million Seed Funding for Zero-Knowledge Identity Platform

Self Secures $9 Million Seed Funding for Zero-Knowledge Identity Platform

Self’s $9 million seed round, backed by major investors like Greenfield Capital and SoftBank, supports scaling zero-knowledge identity solutions and incentivizes adoption via a new points program.

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Summary

Self announced in an official press release it has raised $9 million in seed funding led by Greenfield Capital, Startup Capital Ventures x SBI Fund (SoftBank), Spearhead VC, Verda Ventures, Fireweed Ventures, and angel investors including Casey Neistat and Sandeep Nailwal. The zero-knowledge identity and proof-of-humanity protocol, integrated with Google and Aave, provides privacy-preserving verification using biometric passports, national IDs, Aadhaar, and Self Connect mobile onboarding. Alongside the funding, Self launched a points-based rewards program encouraging verified identity use across partner platforms, with plans for wider earning opportunities in future integrations.

Terms & Concepts
  • Zero-Knowledge Proof (ZK proof): A cryptographic method allowing one party to prove knowledge of information without revealing the actual data.
  • Verifiable Credential: A secure, cryptographically verifiable digital certificate used to confirm identity or qualifications.
  • Proof-of-Humanity: A verification system ensuring that an online identity belongs to a unique human being, often used to prevent Sybil attacks.