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Gap Expands Portfolio with Strategic Entry into Beauty Market

The U.S. apparel retailer launches initiatives aimed at diversifying beyond clothing, marking a significant move into the beauty sector.

Summary

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Terms & Concepts
  • Retail diversification: A business strategy where a retailer expands into new product categories or markets outside its core offerings.
  • Beauty sector: The industry focused on products such as cosmetics, skincare, and fragrances.