
According to Douyin’s trial “Community Finance Industry Convention,” the platform prohibits illegal blockchain-related services and introduces stricter rules to curb hype, fraudulent recommendations, and unauthorized fundraising in finance content.
Douyin has introduced the “Community Finance Industry Convention (Trial)” to regulate finance-related content and improve oversight. The new rules ban any blockchain or digital asset content tied to illegal services, including unlicensed crypto exchanges, and aim to curb activities such as hype-driven promotion, fraudulent stock recommendations, money laundering, and unauthorized fundraising. It also enforces credential requirements by restricting professional finance content and service promotion to certified accounts, alongside prohibiting stock price predictions and misleading educational investment advice.