Nexo’s partnership with Tennis Australia marks the first Grand Slam sponsorship by a digital asset company, introducing crypto lending to a major tennis event.
Nexo has partnered with Tennis Australia in a multi-year deal covering the Australian Open and Summer of Tennis starting January 12, 2026. This collaboration is notable as the first Grand Slam sponsorship by a digital asset company, with Nexo set to promote its crypto lending services alongside its broader digital asset platform offerings. The agreement includes brand visibility at key venues throughout the tournaments.