
Strategy, formerly MicroStrategy, boosted its Bitcoin holdings despite a sharp price drop, underscoring high exposure risk ahead of its quarterly earnings release.
Strategy purchased 855 BTC over the past week for roughly $75.3 million at an average price of $87,974 per coin, increasing its total holdings to approximately 712,647 BTC by the end of January 2026. The acquisition came during a steep crypto market sell-off that pushed Bitcoin below the company's average cost basis of $76,052, triggering an 8% drop in its stock price on Monday. MSTR shares have fallen 48% in 2025, ranking as the worst performer in the Nasdaq 100. Strategy is set to report Q4 2025 earnings Thursday, with analysts forecasting $119.6 million in revenue, a 0.91% yearly decline, but $46.02 EPS versus a $3.20 loss a year earlier. The firm's holdings remain highly sensitive to BTC price movements, and recent underperformance has outpaced other Bitcoin-related stocks.