X Games and MoonPay Strike Deal Tied to Crypto’s Growing Appeal Among Kids
The feature says younger audiences’ interest in cryptocurrency helped drive the partnership, which is framed as a source of new energy and transformation for the action sports brand.
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Terms & Concepts
MoonPay: A crypto payments company that helps users buy and sell digital assets through mainstream payment methods.
Cryptocurrency: A digital asset that uses blockchain (shared digital ledger) technology to record and transfer value.